Her expertise covers a broad range of areas including branding, corporate identity, print catalogues, brochures, reports, product promotion, packaging, signage, end-to-end marketing campaigns, illustrations, infographics and presentations.
Prior to Nous, Belinda worked in the financial services industry; where she focused on all types of print collateral, developing and rebranding of corporate identity, magazine advertising, and social media branding and awareness. This design work often required her to implement a client's own brand guidelines, and at times create new templates, reflecting the particular brand identity. Belinda has also worked in a boutique design agency, where she worked on hotel collateral, signage and packaging.