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Insight
A joint report by Ascent One and Nous Group.
See the signals before they reach your dashboard.
International student recruitment is becoming more dynamic and more scrutinised. Agents often see change first, adjusting how they advise students, where they direct effort and which institutions they prioritise long before patterns appear in institutional reporting.
Agent Intelligence: Early Signals 2026 explores what agent behaviour is revealing about recruitment performance, risk, trust and institutional competitiveness.
Access all the data and insights today.
In this report:
- Why student recruitment agent behaviour often changes before institutional data
- What agents are telling us about trust, visibility and conversion
- How institutions can identify emerging recruitment challenges earlier
- Practical questions higher education leaders should be asking now
Agent Intelligence: Early Signals 2026 Report
Understand what agents are seeing, how they are responding, and what those behaviours may mean for your institution.
This report was written by Naresh Gulati (CEO and Founder, Ascent One), Kym Nguyen (Chief Growth Officer, Ascent One) and Zac Ashkanasy (Principal and Global Head of Higher Education, Nous Group).
If you'd like to discuss this report or its implications for your organisation, please get in touch with Zac Ashkanasy.